Meet the Formation PR &
Brand Team

We’re driven by curiosity and creativity with a work ethic show up for every client

Erica Allison

President & CEO

Christy Bridges

Associate, Project Manager

Rachel Brylski Fischbach

Director, Operations

Annie Carlson

Senior Associate, Communications

Brooke Collins

Coordinator, Operations

Sarah Broberg

VP, Strategic Communications

Julia Fawcett

Senior Associate, Communications

Lee Anna Haney

Coordinator, Communications

Amy Holcombe

Associate, PR

Betsey Russell

Senior Associate, Content Writer (Contractor)

Aubrae Wagner

Senior Associate, Project Manager & Digital Strategy (Contractor)

Join the Formation Team

Founded in 2007 by Erica Allison, Formation PR & Brand is a woman-owned business committed to fulfilling our mission: Listen. Create. Empower. Impact. Together with our clients, we seek to have a positive impact on the world around us.